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Reading is difficult. As a writer, I help the reader every way I can think of. As a reader, I work hard not to miss the big things in the middle of the road.

Tuesday, October 30, 2012

Don't Use an Unpersuasive Font

Don't miss this amazing pair of articles in the New York Times by Errol Morris--the filmmaker who gave us The Thin Blue Line, The Fog of War and Gates of Heaven--arguing that some fonts are more persuasive than others--Georgia more than most, and Baskerville most of all. I'm going to change my fonts as a result of this article, but need to decide how to do so most cost-effectively.
Thanks to Luke Gilman for bringing this to my attention.

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